Creative direction for The RealReal campaigns across digital, email, video, and social. Building an ownable brand point of view around luxury resale, sustainability, authentication, and education.
Led the work from concept through rollout, including on-set direction, team guidance, image curation, and cross-channel campaign storytelling.
THE REALREAL
LABOR DAY Campaign
CYBER WEEK Campaign
MOTHER’S DAY Campaign
FALL FASHION Campaign
HOLIDAY GIFTING Campaign
FATHER’S DAY Campaign
